United Arab Emirates - November 2002

DIB Launches New Visa Card Promotion

Dubai Islamic Bank (DIB) has launched a two-month promotion scheme for its Visa and Visa Electron cardholders, which offers Dh100,000 worth of prizes during this period ending December 31.

"Visa and Visa Electron cards are the most convenient way to pay in the UAE, across the Middle East and throughout the world. This promotion encourages Visa and Visa Electron cardholders to use their card anywhere, at any time and in any way," said Saad Abdul Razak, executive director for consumer banking services, DIB.

By using their Visa card for transactions, Dubai Islamic Bank's Visa cardholders will find entry into two draws for the chance to win one of 10 free prizes in each draw. Each prize is a total refund of a month's spending up to Dh5,000 on the winner's card. Cash transactions are not eligible in this scheme.

Rashid Mahboob, head of cards department, DIB said, "We wanted to run another promotion which emulates the success of our September promotion. We are keen to encourage everyday payment activity and highlight the ease with which our customers can manage their finances through responsible card usage."

Jonathan Cabedo, deputy general manager, Middle East for Visa International said, "We are delighted to be partnering with Dubai Islamic Bank for this promotion. This is a wonderful time for giving and we are delighted to be providing more value to DIB Visa cardholders when shopping for everyday items with the Visa card."

This new promotion follows the bank's recent seven-week free flight promotion when it provided 30 winners with return flights to a variety of destinations including Sydney, Mumbai, London, Kuala Lumpur, Manila, Jeddah, Cairo and Beirut.